The aim of the training supported by FES is to develop the capacity of youth and women members of the BWI so that they play a more active role in the political, socio-economic and policy discussions within unions, at national, regional and global levels.
Participants composed by a great representation on women and youth from Middle East and North Africa have been taking through Political and Socio-Economic developments impacting on Women and Youth in Africa and Middle East Region by an expert Ms. Liepollo Lebohang Pheko, Managing Director of Four Rivers from South Africa. The important role of women and youth in the transformation of the society has been highlighted by Ms. Pheko who convinced the participants to move forward with concrete actions in their trade unions for the changes.
BWI Campaign Strategies and Case Studies of Successful campaigns have been exposed to the participants by Jin Sook Lee, BWI Global Migration, Gender, and Campaign Director. The BWI FIFA red Card, Holcim Lafarge Merger, IKEA and others campaigns have opponed the interest of youth and women to follow the training on Identification of fundamental skills in enhancing effective campaign through use of social media, community outreach and political tools, developed by Dr Haifa from Jordan. In a very participative way Dr. Haifa has given fundamental skills to develop advocacy and campaigning in a social movement like trade unions. Examples coming from participants have been used to highlight the need for setting a clear objectif, defining a good target and using a simple message with an adapted tool.
For Mrs. Wafaa Mohamed Hassan from Egypt this training has opened windows on future campaigns and advocacy at union and national level and is an important tool for women and youth engaged in trade unions activities.